Isn’t it nice to tell a friend about a wonderful company that you had the opportunity to experience and pass along your story of a great product or excellent service? Did you know that if we have a bad experience with a company we’re likely to tell at least twice as many people about that experience? And with social media at our fingertips, the number of people who can hear about a bad experience grows exponentially. From a business standpoint - bad products or bad service is unavoidable - these issues will happen. How can we train our staff to handle these blips to our normally good customer service experience? Dave Heisey, a Michigan Crestcom Franchisee discusses some techniques to recover from a bad customer experience, and how the right approach can create customer loyalty after a hiccup.
www.michiganbusinessnetwork.com
