In this episode, we interviewed Tim Ashmore on the subject of Account Based Marketing. Tim is the Federal Program Manager for Charter Contracting. We explore the power of focusing on your ideal buyers to create a niche, the impact that has on your corporate messaging, how to select accounts to target, and specific tactics you can implement right away. This approach will change the way you think about your marketing efforts and how you target prospects.
-----
Federal Access is helping Government Contractors win more contracts. It can help you too.
Here's a special offer. Visit https://federal-access.com/gamechangers today and get started for just $29.
*You are going to get access to a digital copy of the Government Sales Manual.
* Over 85 strategy videos
* More than 30 webinars
* 300 documents and templates AND
* SME support. So when you run into an issue, you can email me directly for help.
Go check out this special offer today at https://federal-access.com/gamechangers