"Think in terms of things that take merchants away from pursuing their passions," said Laz Kalemis, CEO at Simpay. In this week's featured interview, Laz explains how by cross-selling merchants on services like payroll, business insurance and marketing, Simpay doesn't need to board as many merchants each month just to maintain revenue flows. Then James describes a successful model for building W2 sales teams, and Patti reports on research that paints an optimistic business outlook among SMBs.