Here's how Jason has built a 7 figure ecommerce business, what his daily habits are and how he's stayed motivated for 10+ years in business...
Jason is a wise successful business owner who is going to share with us very valuable lessons. He is into wall monkeys business and most of the sales are done online.
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What are your daily routines and activities as a founder and CEO of your company?
I am the most productive early in the morning. I get my most important work done usually from 6 to 10am. I put all distractions aside – no email, phones off, headphones on.
I usually work from my home, but I also have my own office and I go there to check the work of my employees. I answer their questions and solve problems. If I am in the office I would rather engage with my employees than work on my own stuff.
I start each day working from home and then I go to the office to spend a few hours with my employees to be sure that the day goes as smooth as possible and help out in any way.
Do you do a lot of sales in your company or you do a lot of marketing?
I have people who handle the advertizing and social media. We have launched a new channel recently. I have been working on the way we sell on Amazon. I put more effort on updating our listing and keywords.
Christmas is our busiest period of time during the whole year. We have to make sure that everything is correct and be delivered within 24 hours to our customers. It is a lot more effort on the production side than in the normal average season.
What are your daily routines outside of business that support your business?
When you are running your business there are many more things that you can do than you have time for. You have to pick and choose what you are going to do. You have to know how to manage your time in the best possible way.
I am a morning person and I have to make sure that I go to bed early in order to be able to wake up early without an alarm clock. Sleep is very important as far as productivity. I try to get about 7 or 7 and a half hour of sleep.
Avoiding distractions when you are working and coffee in the morning are crucial. Focus on your most important tasks and protect yourself and your body. Choose your food wisely. Go to the gym regularly.
Without these things I cannot handle my business properly and I cannot be productive enough to get my work done.
How do you create your business model?
I was not able to make sales at the beginning. I had to try many different things. I kept trying different ideas. I started to add more content and make deals with stock companies and that is when my business took off. Getting content and not relying on other people’s content was the key.
How do you get traffic and new clients?
We sell on our website, on Amazon, Walmart.com and a few other sales channels. You have to use a variety of platforms if you want to succeed in eCommerce. Being in one place is not enough.
If you are just in Amazon you are in danger, because if something goes wrong you are out of business. If 50% of your revenue comes from Amazon and 50% comes from the other platforms, that is a good strategy to pursue.
How do you stay motivated?
Entrepreneurship is not for everyone. You are either a lonely guy in the room or you are the smartest guy in the room. When things are going well in your business, you like it more. Seeing my employees happy makes me happy and that drives me to continue working even harder than before.
If you are an entrepreneur, you have no boss and there is nobody who is going to push you to wake up and get work done. You have to do this yourself. You can either start working or you can decide not to work that day, but if you do that you do not make any money.
