The IRREFUTABLE laws every business owner should follow.
How to build MASSIVE credibility.
Are you tired of being ignored by potential clients?
What about being passed on while your prospects stand in line to pay your competitors thousands of dollars?
Have you ever had a business partner who didn't do anything...
and made you eat spaghetti for four weeks in a row because you had to pour all your savings into the business to make it survive?
Has anyone ever tried selling you stuff you absolutely don't need? Do you know for CERTAIN you don't come across as a used car salesman to your clients?
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You are going to find out which are the rules you need to follow if you want to build a successful long – term business.
Lucas is on the show today to share some of his valuable knowledge about business. He is killing it with sales and made $15K in February. Lucas runs an explainer video agency and his goal is to increase the conversion rate of his clients’ websites.
One of the most important things in business is to build trust in your clients. If you want to build a long – term sustainable business, you need to have massive amount of trust in the people you are working with.
Nowadays, it is very easy to scam people. There are a lot of fake websites on the internet. Trust is very important in the online business. You need to differentiate the real business owners from the scams that are all around you.
On the other hand, there people who are very trustworthy and you can work with them even without contracts.
The people who live in countries with high quality of life and bigger opportunities tend to be very trustworthy. Trust is the most valuable asset when working with people online. Business does not exist without trust.
When you people are not physically in your office, you need to trust them and ask them what they have done for you. Before you hire a freelancer, you should always put him on a short test period. If you see that the collaboration is not good enough or he does not have the skill, you can easily cut him off.
As business owners and entrepreneurs we need to fulfill the needs and solve the problems that people already have instead of forcing our ideas on the world.
Paid business is a value exchange. If you do not get more money that you have paid for, you are not going to buy again. If you don’t follow this business rule, you are going to get out of business really fast.
We need to deliver way more value than the money that has been paid to you for the service. The client needs to know how you are solving the specific problem that they are facing.
There are a lot of companies that make better explainer videos than Lucas’ company, but clients choose Lucas, because his company offers much more value than the others.
When the client sees that you are trying to help him and provide value, he will appreciate that, will choose your service and pay you more.
You need to focus on helping people improve their lives. It is not necessary to do something that you love. You should do something that there is a demand for, something that other people will benefit from.
Your goal has to be to get the client take an emotional buying decision. That way he will pay you very big amount of money because he is excited about the outcome. He is going to be ready to pay any amount of money to get the desired result.
If you transform your hobby into a service delivery machine, it will be like a job for you. You will not feel like the same passion when you practice it.
Some people think that sales is something that people push on other people for a short term profit.
Another thing that you need to rely on in your business is referrals. Sometimes 50% of your sales might come from referrals. That is a reason why you need to deliver awesome service to you clients.
