'The Founder' tells the story of Ray Kroc, a businessman once described as a “Chamber of Commerce Gordon Gekko” by Matt Zoller Seitz.
Played by Michael Keaton, Kroc sluggishly but deliberately breaks bad in an attempt to acquire the McDonalds fast-food chain, and take for himself a chunk of the American dream.
Written by Robert Siegel, 'The Founder' has a similar underdog theme to his 2008 film, 'The Wrestler.' Beautifully-crafted, 'The Founder' follows Kroc as he sheds his Willy Loman skin to become a Charles Foster Kane. In doing so, he only needs to crush anyone who gets in his way.
We spoke with Siegel about making your protagonist be your antagonist, using research to get into your characters’ heads, and writing for outsiders.
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