Many businesses have been hit hard by the cancellation of large, indoor events as a result of COVID-19. According to the Live Events Coalition, an industry group, 90% of events businesses have seen cancellations since the beginning of the pandemic.
But in the face of diminished demand for some events, other options have … popped up.
Pop-up picnics have been one area of the event industry that has thrived. The plush affairs are often complete high-end dinnerware, custom table settings, themed decor and gourmet catering. And they've caught fire recently on social media.
In the latest episode of the Speaking Startup podcast, we speak with entrepreneurs who started pop-up picnic businesses in Missouri over the last year about why they think the trend has been so popular and what the future holds.
Plus, in the latest story from our Outstate series on entrepreneurship in small-town Missouri, we speak with 19-year-old Olivia Niemeyer, owner of Two Scoops Ice Cream in Bowling Green, about her family’s passion for entrepreneurship.
