In this episode of The Beacon Podcast, Lighthouse Counsel President Jeff Jowdy speaks with Jennifer Filla, president and founder of Aspire Research Group, about the magic that makes for successful major gift fundraising.
Jeff and Jenn discuss what Jennifer calls the magic of major gift fundraising and talk about issues including:
• What major gift fairy dust is and why it’s something any organization or major gift officer can conjure
• How to define and find best prospects
• The difference between net worth and capacity and why it matters
