image above from CTV News article https://bc.ctvnews.ca/fraser-health-looks-to-boost-young-adult-covid-19-vaccination-with-fomo-campaign-1.5439489
So what topped the news this past week other than Covid numbers, vaccinations and shootings (though they're important but what else was there?) How to encourage young peoples to get vaccinated and here's a quote from the CTV News article over the weekend:
"The Fraser Health authority is leveraging the fear of missing out -- or 'FOMO' -- in its campaign aimed at convincing young adults to get vaccinated against COVID-19...The promotion asks people to picture an immunized world, showing people dancing a music festival, thousands attending a concert and families in a movie theatre."
Does this tactic sound a bit like bribery? Maybe. But if you were a "young person" who these promotions are targeting, do you feel patronized? This Wednesday's IMCO Jonathan LK Chan will chat LIVE on FB about this and offer his Christian opinion on patronizing someone. Do Christians do it?
Did you enjoy our production? Visit our website at www.companyofdisciples.com for more information on what we do for business professionals.
