Simplify. Simplify. Simplify!!!
This morning I was struck with a lightning bolt to the brain about how we ( including myself) tend to overcomplicate things.
We know, as experts, that there are many steps to what we need to do in order to achieve an outcome and a transformation for our clients, right? But… if we go ‘out to market’ with a zillion steps, trying to share everything with them, it can get very overwhelming for our audiences’.
I picked up a book this morning that I haven’t read yet, and had a quick flick through it… the things I saw in there was SO obvious… and also very much simplified. I was in a bit of shock, actually. Super, super simplified.
This was the catalyst for me, today, to remind YOU (and me) to make things as simple as we can for people….. and I set out a challenge to you.
The challenge is to follow these four steps for the next 2 weeks:
1 - Simplify and chose one area
2 - map out perhaps 6 things that you can talk about only on that one area
3 - Story - think about what ones to tell
4 - What would you do if this was your whole focus for the next 2 weeks?
Now, go do that! Remember to keep me in the loop with how you go with it
Nic x
PS. I have a couple of FREE resources to help you with this:
- Free Book: Into The Spotlight : Step up your online visibility, become a rockstar in your industry and make your business thrive! Grab your paperback copy FREE here: https://nicolamoras.com.au/into-the-spotlight-book/
- Free Copywriting Matrix - designed to make your content creation oh so much easier! https://learn.nicolamoras.com.au/copywritingmatrix
