What Makes People Buy? The Coffee Run #552
Now that I have coffee, let’s talk about what motivates people to buy (it may not be what you think).
There are 4 - no, 5 we discovered today - things that are going to help people to buy from you.
No matter what, though there is ONE key thing that I hammered home today that completely revolves around integrity.
I shared some stuff about hail damage (hahaha), some tips for marketing you and what you do, and also some things that I have seen and heard along the way that will work...
Your integrity is ALWAYS your compass, though. Always.
The five keys:
- Influence
- Scarcity
- A reason why
- Pain vs Pleasure
- Frequency
