This is such an important piece of the Resilience Ratio. I can't believe that I forgot to talk about it in that podcast.
In this podcast I talk about the nature of revenue matrix. A good old 2 x 2 matrix with "Re-curing" on the x axis and "Reliance" on the y axis.
The 4 quadrants are:
1. Once off - lumpy revenue
2. Project based revenue
3. Plumber and electrician type revenue
4. Licensing based revenue
This is the link to my Resilience Ratio Video
https://youtu.be/_yQ1mBIp9lc
