What happens when a crisis hits your business? Would you be ready—or reactive?
In this thought-provoking episode, Tim Fulton sits down with Megan Paquin, founder and CEO of Paquin Public Relations, to explore the high-stakes world of crisis communications. With experience advising Fortune 100 brands, global institutions, and even litigation before the U.S. Supreme Court, Megan knows exactly how reputations are built—and how they can unravel in an instant.
She shares candid insights on:
• What crisis communications really is (and what it’s not)
• Why reputational equity is your best defense
• The underrated power of asking for help as a business owner
• How adopting an abundance mindset can reframe uncertainty and drive growth
A seasoned strategist, accredited PR counselor, and entrepreneur, Megan also reflects on launching her own agency—and what she would’ve done differently if she could go back—she would have started sooner.
Whether you're navigating a challenge now or want to prepare for what’s ahead, this episode is packed with wisdom, strategy, and encouragement for small business leaders ready to grow with confidence.
About Megan Paquin
Megan Paquin, founder and CEO of Paquin Public Relations, has been trusted to lead communication initiatives for some of the world's most respected brands and institutions. Her expertise has been utilized in critical legal and business matters, from litigation at the United States Supreme Court to complex business disputes, and in some cases, criminal matters.
Megan offers distinct expertise in integrated marketing and organizational development within her strategic communications practice. She is accredited in public relations and holds a certification as a public relations counselor. She attended the University of Central Florida, where she also served as an adjunct professor, earned a master's degree from the Chicago School of Professional Psychology, and is currently pursuing a PhD in her free time.
Tim and Megan became acquainted when she joined the Small Business Matters mastermind group in 2022, shortly after launching her agency. Since then, she has seen amazing growth in her business.
Episode Highlights:
• What Matters to Small Business [0:2:45]
• Journey to Junk Removal [0:04:53]
• The Role of CEO [0:06:36]
• Learning from Good and Bad Mistakes [0:08:18]
• Generating and Retaining Customers [0:11:32]
• Advice to New Business Owners [0:14:10]
• Rapid Fire [0:15:51
• Takeaways [0:19:35]
• Contact Information [0:20:24]
• SBM News [0:20:50]
