Episode 22. Greg Lindsay chats with Paul Comfort, Vice President of Buisness Development and Chief Transit Evangelist at Trapeze Group, which provides the enterprise software that runs public transportation systems all over the world, among other products. The former transit head also hosts a mobility podcast of his own, “Transit Unplugged” where he interviews transportation leaders. Greg and Paul talk about redesigning routes for high frequency service, providing ease of use and ease of access, and gamification and loyalty reward programs, as key ways of increasing public transport ridership. Paul shares his experience as a public transit leader, and talks about his new book, 'Full Throttle', which he describes as a self-help book for transportation professionals.
