Seaniebee is joined today by fellow Dubliner Justin Moore-Lewy, the founding partner of HēLō productions (www.flyhelo.com) – one of the world’s foremost branded entertainment companies that straddles the worlds of advertising, film and brand experience.
A former talent agent at ICM, Justin has also produced over ten movies with the likes of Jeff Bridges and Charlize Theron. He shares with us his cutting-edge views on the future of film production and the screen-trade lessons he has learned in bringing movies through funding to fruition (and why it all boils down to one thing: Hair).
We also hear the fascinating story behind the award-winning Super Bowl commercial for Bud Light, with a crew of 750, 60 cameras and a slew of huge stars, shot over 18 hours in New York. (http://tinyurl.com/z25l8bq)
From shooting Irish motor sport in his teens; through selling dodgy insurance in London; the move to America where he worked in an Irish Bar and how he fortuitously fell into Hollywood; Justin’s amazing journey is testament to the power of drive, bravery, scheming and why the most important character trait for success may just be to have balls like a jockey’s bollix.
Justin’s powerful new movie - A United Kingdom - is released next month. (Watch the trailer here: http://tinyurl.com/jax3gnk )
Other links.
‘Once’: http://tinyurl.com/hopmpcu
‘Glengarry Glen Ross’: http://tinyurl.com/hbgbmpl
‘The Big Lebowski’: http://tinyurl.com/norh9ss
‘Sleepwalking’: http://tinyurl.com/zldzf6w
‘Under Still Waters’: http://tinyurl.com/gumdaq6
& The Dublin School of Economics: http://tinyurl.com/guxjtq3
Release date: October 20th 2016
Runtime: 42m
Recorded: A noisy wine bar in Cannes
