The lodging tax numbers are in for this year’s summer tourism season and Debra Fitzgerald and Myles Dannhausen Jr. dive into some of the data, discussing what can – and can’t – be known about the world of lodging revenues, average nightly rates and occupancy averages. They also talk about the corrected beach monitoring data for the 2025 season – the reasons for it and what it reveals compared to the original data about Door County’s beach-water quality.