We live in a self-centred, self-obsessed, consumer driven world. It is so easy for our world culture to shape our church culture. Church leadership can focus on felt needs, marketing tactics, seeker sensitive sermons, amazing Kid’s and Youth work, off the chart welcome and worship bands, engaging and entertaining sermons and of course quality coffee. There is nothing wrong with seeking to do things well. To be the very best we can with the resources and gifts at our disposal is an act of worship.
Seeking excellence does glorify God and honour people. But the danger is that we start to treat God and the church as a product we are trying to sell to a set of consumers called our friends. The church is not a product. The church is a covenant community formed by God through the blood of Christ and the presence of the Holy Spirit.