Episode 3:
- Target Customer Profile
- Brand Identity
- Distinct Brand Characteristics
- Pricing Strategy
- Selling Appeal
- Production Planning
- Product Categories
Intro Music: Skin Is Black by Itylyon
Recommended Reading:
- The Plan, The Product, The Process by Lisa Newell
- How to Set Up and Run a Fashion Label by Toby Meadows
Follow me!
ig @lenesecalleea @calleeavateininc
blacknfashionpodcast@gmail.com for any questions and subjects you would like me to talk about in future episodes!
