Discounts can feel like a quick fix. You get that “sugar hit” of cash flow when you need it and on the surface it feels like it’s working. But behind the scenes? Discounting can silently drain your profitability and keep you stuck on a hamster wheel of short-term wins instead of long-term growth.
I’ll walk you through:
• Why discounts feel good in the moment (but don’t serve you long-term)
• How to think differently about filling your books without slashing your prices
• A personal example that highlights just how damaging discounts can be for your bottom line
This is a big mindset shift and one that could make a huge difference to the money you actually get to keep from your salon.
Hit play now for a dose of real talk about your numbers, your pricing, and why protecting your profit matters more than quick cash flow hits.
Looking for help to transform your business into the thriving, profitable business you know it could be? Book a Discovery Call with Laura here www.laurajohagan.com/book-call
Ready to Prosper and Profit? Let's dive in.
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Connect with Laura
Website: www.laurajohagan.com
Email: hello@laurajohagan.com
Instagram: www.instagram.com/laurajohagan
