The Children’s Advertising Review Unit (or “CARU”) recently launched an investigation into the “Vlad and Niki” YouTube channel owned by CMG. The channel is described as a “global preschool phenomenon and highest rated kids channel on YouTube” that stars “the imaginative personalities and antics” of two kids “who are showcased in non-stop fun and crazy adventures.” Change a few nouns and that sentence could describe Ad Law Access. One difference, though, is that we don’t feature sponsored content.
https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/caru-reviews-disclosures-in-sponsored-content-directed-to-kids
Gonzalo Mon
gmon@kelleydrye.com
(202) 342-8576
www.kelleydrye.com/people/gonzalo-e-mon
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