A recent post on the FTC’s Business Blog notes that although there may be disagreement about what “artificial intelligence” or “AI” is, those terms are being used in marketing campaigns, and the FTC worries that some advertisers “won’t be able to stop themselves from overusing and abusing them.” To help those advertisers out, the FTC’s post includes four questions that they should ask themselves.
https://www.adlawaccess.com/2023/03/articles/ftc-reminds-advertisers-to-keep-ai-claims-in-check/
Gonzalo Mon
gmon@kelleydrye.com
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