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In January, we reported that a judge in the Southern District of New York refused to dismiss a class action alleging that ​“carbon neutral” claims on bottles of Evian water were misleading. The judge determined that the term ​“carbon neutral” was ​“unfamiliar to and easily misunderstood” by reasonable consumers and that Danone Waters’ attempts to qualify the term with information on its website were insufficient. In a surprising turn of events, the Court reversed its position last week. Here are some highlights.

https://www.kelleydrye.com/viewpoints/blogs/ad-law-access/sdny-reverses-its-position-on-carbon-neutral-lawsuit

Gonzalo Mon
gmon@kelleydrye.com
(202) 342-8576
www.kelleydrye.com/people/gonzalo-e-mon

Katie Rogers
krogers@kelleydrye.com
(202) 342-8455
www.kelleydrye.com/people/katie-rogers

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