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Should you playing defence or going all out on offence? Maybe you need a combination of both? Prompted by a discussion at one of my Masterminds, in this episode I challenge you to evaluate whether you’re applying the right strategy at this time?

It might be appropriate for you to be protecting what you already have or maybe you should be doubling down on business development. In this first part of a two-part series, I take you through the positives and pitfalls of both strategies. There’s no definitive right or wrong, rather what’s right or wrong for you and your business right now.

Make sure you show up to Episode 131 for Part 2, where I’ll be focussing on offence.

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