In this episode of Growth Amplifiers, host Kenny Harper welcomes Christian Brim, author of 'Profit First for Creatives' and host of 'The Profitable Creative' podcast. They discuss how to bridge the gap between creativity and financial acumen, emphasizing the importance of personal growth, niche marketing, and target audience identification. Christian shares his journey from a family business bankruptcy to helping creatives achieve financial success. Key takeaways include tips on overcoming self-deception, the power of niche marketing, and the first steps to implementing the Profit First system.
00:00 Introduction and Guest Welcome
01:36 Christian Brim's Background and Journey
06:25 The Importance of Niching Down
10:19 Scaling and Aligning Your Business
12:22 Engaging Creatives with Financials
16:42 Practical Steps for Profit First
18:34 Recommended Resources and Final Thoughts
20:43 Parting Life Tip and Conclusion
22:39 Bonus: Self-Promo Segment
