If you do any marketing, you’ve probably heard of these phrases, “lead something”.
1. Lead Magnet
2. Lead Generation
3. Lead Nurturing
4. Lead Conversion
Today, I wish to talk about reverse engineering of marketing Japanese funeral business lead situations
They all seem the same but not quite.
I don’t intend to explain this here in my podcast but I wish to explain how the funeral homes in Japan need to understand to get the “lead” and how it works in Japan.
On Tuesday, October 17th, I was one of the guest speakers in the Age Tech group.
They were here in Japan and I was able to meet the core members.
Aging community is the upstream of any funeral business and all funeral homes need to watch closely for how and where people are dying.
