A hot topic in the fitness industry is how can traditional health clubs bring the boutique experience into their own four walls? With boutique concepts like Pilates, recovery and strength training shaping consumer expectations, operators are looking for ways to integrate these high-value experiences while maintaining accessibility and affordability.
Taylor Gabhart, the editor of Club Solutions Magazine, recently sat down with Justin Fouse, the president of Elevate Fitness Coaching, to talk all things boutique fitness. They also touch on the role technology plays in making these offerings successful, including how platforms like ClubReady can help clubs streamline operations, enhance the member experience and maximize revenue.
Listen to the conversation here.
