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The hybrid model – meaning a combination of the in-person and digital experience – is leaving an impact on the industry. And Les Mills is at the forefront.

In this episode of the Club Solutions Magazine podcast, Rico Francis, the president and co-founder of Peake Media, sat down with Adrian Heffernan, the vice president of customer experience at Les Mills.

Heffernan shares his history in the industry and how he came to be at Les Mills. They also discuss the phenomenon of the hybrid model, its impact on health clubs and operators, and how Les Mills can help with this evolution.