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Jenn Hogg, the director of group fitness at East Bank Club in Chicago, sat down with Club Solutions Magazine Podcast host Rachel Chonko to unpack what it really takes to build a thriving group fitness program.

They cover everything from aligning instructors with your club’s brand identity to designing smarter class schedules and delivering evaluations that inspire your team. Hogg also shares why she believes group fitness is the “secret sauce” of a club and what many operators get wrong when integrating it into their brand.

Whether you’re running a boutique studio or managing a large-scale facility, Hogg offers clear, actionable insights to help your group fitness program not only grow — but thrive.

Listen to the full discussion below.