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Description

Thought leaders from a cross-section of the industry discuss how to keep new members engaged after the New Year rush.

Topics of discussion:

- How are facilities marketing to new members, enrolling them and managing their expectations.
- How to help new members make exercise a priority and routine.
- What role gyms play in helping members achieve behavior modification.
- Successful strategies for retaining new members.

Panelists include:

- Colleen Kennedy, Director of Membership Sales at The Houstonian Club
- Jacob Thomas, Owner of Razor Sharp Fitness
- Jersey Giambrone, Founder of Fuel Bootcamp
- Marie Gonzalez, CEO of ClubFitness Greensboro