New statistics show that only a minuscule percentage of people know a deep fake when they see one. That creates a huge peril for financial institutions, businesses and consumers who aren’t ready to face the full frontal assault of cybercriminals armed with AI. Andrew Bud, Founder and CEO of iProov, draws on decades of tech experience to explain how deep fakes can be spotted, and shares how his company has developed a defense that builds on biometrics to create bulletproof fake-spotting.