The Wells Fargo scandal of 2016 marked a low point in the quest for banks to lut people ahead of profits. Then came the COVID-19 pandemic, and the all-hands-on-deck rush to help consumers and small businesses. One of Bankadelic’s favorite tag teams, Doug Brown of NCR (let) and Corey Gross of Sensibill, return to talk about the exciting developments in data, 2021 style. It all points to a laudable goal that the financial services industry is embracing like never before: financial wellness.