Credit unions have always offered personalized customer service—but is that enough to survive in an age of digital ascendancy and pandemic uncertainty? The fact is yes, credit unions can survive and thrive if they can balance the personal/digital equation, and work to attract a young demographic receptive to their value proposition and non-profit status. Randy Rosen, Vice President Benchmarking and Applied Analytics for Curinos (a division of Informa Financial Intelligence) explains what it will take for credit unions to win in 2022 and beyond.
