Show Notes Episode 7 with Emily Bowen of LEVEL FOODS
After moving to LA, Emily began providing marketing consulting to CPG startups in the healthy food space for the past 3 years. Within that time, she has helped launch 3 different companies, including her current client: LEVEL FOODS.
LEVEL was founded by NBA Player, Meyers Leonard and his wife, Elle. Level is a functional protein snack bar powered by adaptogens. The bars are gluten free, dairy free, soy free, non-gmo.
Emily & Discuss:
-Growing up in the cold winters of Buffalo, NY
-How her first job as the marketing director at a Hospital in New York taught her “To step into a room of men as a 22 year old girl”
-Why “failure wasn’t an option for her”
-Power of proving her family wrong
-Why she moved to LA and why she needs to be “greatly fulfilled” in her work
-The gap she sees in nutrition between Tradition/Education/Accessibility and why she wants to close it for all people.
-Why she believes we should experiment with diets and how you can listen to your body with food.
-History of Level Foods
-How NBA star Myer Leonard’s wife Elle saved his career
-Level Foods Mission: “Healthy Shouldn’t Be Hard”
-Why the Leonard’s believe that if they are at the top of their game in food/nutrition that they have a responsibility to help others that do not have the accessibility.
-Power of a true “community” on instagram and how this led to them selling out all bars of first launch in 3 days.
-Why it’s important to share your journey to create community on social media
-Why Level Foods puts a “Made on date” on all bars.
-How each bar from Level foods allows you to choose the bar for your unique daily needs
-Why Rob loves Level bars
-Emily’s favorite quote: “Don’t be afraid to be different”
-You can learn more about Emily on instagram @emilyybowen
-Follow Level Foods on instagram @levelfoods
-Shop Level Foods and learn full story at levelfoods.com