Join the VENDO team as we cover Amazon Ads updates for 2024! We will be discussing vertical video options, Amazon video posts, international brand tailored promos and more!
Topics Covered:
- What is DSP? (2:00)
- DSP Fee Concerns & VENDO's Approach (4:35)
- Running Sponsored Display vs DSP (5:52)
- Budgeting DSP (8:10)
- Defining Benchmarks and Metrics (8:55)
- DSP Attributions (10:40)
- New Updates: Vertical Video Ads (12:15)
- Interactive Videos (13:00)
- Response of Ecommerce Ads (14:21)
- Growing as a Company with DSP (15:58)
- Maximizing Your DSP Campaigns (17:45)
Speakers:
- Jamie Grossman, Advertising Specialist, VENDO
- Delaney Del Mundo, Director of Amazon Account Strategy, VENDO
Want to stay up to date on topics like this? Subscribe to our Amazon & Walmart Growth #podcast for bi-weekly episodes every other Thursday!
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