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In this episode Keith Keller talks about his favorite resource to stay focused

www.FocusatWill.com

Laura: Hey Keith, do you have a productivity hack that you can share with us that helps keep you on track every day?

Keith: I tell you, this is an amazing site. This is an amazing site. It works on the freemium model. The freemium model gives you a little bit of a taste for free each time either separately or for 30 days. Then you can buy if you want.

This site is called www.FocusAtWill.com. This is one of the coolest sites on the internet. What it does is it simply has a series of really, really cool music styles that help you focus. Just there’s a whole channel of chill music. There’s a whole channel of classical music. There’s a whole channel of jazz, whatever you prefer.

It’s unbelievable, www.FocusAtWill.com. Now the way it works is you can get an hour every day for free forever, just so you can test it. That’s the freemium part. Then if you really dig it, it’s only $4.95 a month and you can listen to it all day every day.

Laura: That is awesome. It’s interesting that you bring that up because I just read a study that had been conducted about the effects of focused music on productivity and that one of the best things that you can do is create playlists that are, as an example, like 25 minutes long, which goes in line with the Pomodoro Technique, so that that way you have concentrated music.

You’ve got 25-minute blocks that coincide with your playlist and you can keep yourself on target and on task without being distracted.

When the music stops, you know that you can make phone calls or do whatever the case may be. But it helps you stay focused and on target during that time.

Keith: Well, the thing I love about – it’s so true. I hadn’t heard the idea of the 25 minutes, but what this does – and you’ve got to try it. It’s really the coolest site on the internet. What it does is it starts with a little bell to let you know that the music has started and that you’re on.

Then after an hour, it gives you a little bell. Hello, you’ve been on an hour. Time for a break. Go and have a glass of water or walk around the house or again, get your latte at the beach. You’ve done an hour. Good on you. Time for a rest.

So it almost – it’s like it’s teasing you to say, “I’m your buddy. I’m here to help you focus. You need to rest. Get up and massage your neck or walk around the house or just check the litter box, something. Get out of that seat.”

It’s a great site and it is quite literally a productivity hack because what it does is it helps my mind which is furious. That’s the right word. It actually centers it and goes, “OK. For one hour, I’m just going to do this.”

There’s a little music in the background and the bell goes and I get up and I make a cup of tea. Then I’m off again. Bloody brilliant. Don’t you think that’s brilliant?

Laura: Yeah, it’s perfect. So that was www.FocusAtWill.com, correct?

Keith: Yeah.

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