Alex Kerr is the CEO of Trajektory. In that role he brings a blend of quantitative, strategy, and marketing expertise. Trajektory is an award winning B2B SaaS solution revolutionizing the way organizations interact and leverage their sponsorship data and insights throughout the sports, media & entertainment industry.
Prior to Trajektory, Alex oversaw growth marketing and business intelligence at Shop Your Way, an internationally acclaimed loyalty and e-commerce platform.
Prior to Shop Your Way, Alex helped build both a marketing analytics and business intelligence department at Monumental Sports & Entertainment, the largest integrated sports and entertainment company in the country.
Alex earned a bachelors in Economics from Kenyon College and an M.B.A. from Duke University’s, Fuqua School of Business. It was there he discovered the importance of effectively building teams and operational efficiencies.