Description

This episode is brought to you by Your Clockwise Week—a personalized weekly structure built around your actual life, not an ideal one. If your week feels full but not fitting, you can learn more at mikevardy.com/yourclockwiseweek.

Since hosting his first virtual event in 2015, Liam Austin knows the formula to making a success of it.
I learnt heaps from today’s interview with virtual events expert Liam Austin. As the world has gone radically digital for so many businesses this year, find out in today’s episode why a virtual event is a great way to grow your business and community.
Liam is the co-founder of Entrepreneurs HQ and Virtual Summit Academy, which organizes many virtual summits and publishes marketing tactics of top entrepreneurs. When he had over 15,000 people register to attend his first virtual event in 2015 – Liam knew he had to share what he did to the wider business community.
In this interview we explore producing live versus pre-recorded events, building tight funnels, how to stand out from other events, and how to make sure you attendees get the most out of the session.

Talking Points

What you can leverage from hosting virtual events

How to stand out amongst the virtual noise

The rough timeline needed when creating an event

How can attendees get the most out of online events

Optimizing what to do post-event

Quote
“Reverse engineer from your end goal.”

Helpful Links

Episode 308: Talking Slack with Phil Simon

Zoom For Dummies | Amazon

EntrepreneursHQ.com

Virtual Summit Academy 

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If this episode resonated, I’m exploring ideas like these more deeply in my upcoming book, Productiveness. You can follow along as it takes shape at mikevardy.com/productiveness.