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Ignition Remix

Season 1 Episode 7

FACULTY: Guy Pearson

CLASS: #TechTime

TITLE: Ignition Remix

In this podcast episode, Scott interviews Guy Pearson, CEO of Ignition, delving into various facets of the company's journey, branding strategies, partnerships, integrations, organizational structure, challenges in growth, investor relations, the role of a CEO, emphasizing the significance of people within the organization, insights into pricing strategies facilitated by Ignition, and concluding advice.

Shout Outs:

Dane Thomas, Craig Winkler, Jack Newton, William Z. McFarland, Richard Branson, Karbon, Gusto, Thomson Reuters, Xero, Intuit, Go Proposal, JMI, Tiger Global, EVP, Live Plan, Jirav

00:00:00 Intro

00:13:39 Branding and Partnerships

00:16:49 Integrations

00:21:10 Ignition is a Decentralized Organization

00:24:37 Growing Pains

00:28:08 Investors

00:32:13 Being a CEO

00:33:52 People are the PurposeĀ 

00:37:00 Ignition Help with Pricing

00:44:25 Final Advice