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What exactly is goodwill? Depends on who you ask. US GAAP certainly has an opinion on goodwill and accounting for its impairment, one that continues to evolve. Given how relevant the topic is these days, we figured it’d be best for our Accounting Matters hosts, Adam Olsen and Sarah Cage Richter, to sit down with one of Embark’s resident gurus, Jason Larkin, to take a closer look at goodwill impairment, hitting on areas like:

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