Nick Quah shared this in his recent newsletter, commenting about podcasts:
[I have] this feeling that everybody’s drilling for oil in the same spot because some other guy found oil there already.
Nick thinks podcasters have two options:
- Build something that does the same thing for the same audience, but do it better. If this is the case, he says, “you better bring it.”
- Or, “identify and pursue a pocket of pent-up demand that has yet to be unleashed.”
Note: apologies about Justin's audio in this episode! We'll fix that for next time.
What do you think?
Show notes:
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