No matter how much we plan and analyze, there will always be things outside of our control. When it comes to email deliverability, avoiding automatic clicks is sometimes the hardest pitfall to avoid. Nevertheless, there are ways to stand up to security systems and work around the (almost) impossible.
In this episode, Alyssa and Melissa explain why automatic clicks are so common and what you can do to take back control.
As email marketers, we don't have many metrics to determine our success. So we need to make sure the metrics we’ve got are showing us the full picture as often as possible.
“Even though we say a lot of times there’s not always an obvious deliverability solution that’s going to just change everything right away, when you are doing everything to the best of your ability and you’re making good choices with your deliverability, it is a lot easier to pinpoint and determine where there are issues and what’s causing problems with your sender reputation. It’s easier to find those when everything else looks good.” ~ @mel_lambert_Main Takeaways
Links
Try ConvertKit's deliverability in action
It's now free to use ConvertKit with an audience of 1,000 subscribers or less! Start building your audience and reaching their inboxes: convertkit.com/pricing.
Stay in touch
