Vivid Roots is a social enterprise that gives clean water to those in need with every purchase. They teamed up with Rotary International to fund their first water project in Chiquimula, Guatemala. They are now continuing the partnership with multiple Rotary clubs & the non-profit Water For The Americas to implement sustainable clean water systems in developing countries. The team consists of four friends, all in their early 20s, from Boise, ID who decided to start a brand that embodied their fun and energetic passion for impacting the world in a fun way. Nearly 1 Billion people lack access to clean water. Vivid Roots donates approximately 10% of revenue to clean water initiatives in Guatemala & Ecuador.
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