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“The revenue follows if your purpose is clear, and you’re living in alignment with that.” 

 

As you can see from that quote, when it comes to business growth, Bryan Falchuk is a big believer in mindset and culture. He says those principles should guide everything you do – every interaction with potential investors, your customers, and even your team members.

 

He’s seen this working firsthand in the companies he coaches, as well as the startup he’s intimately involved in right now. And what he’s discovered is that you can’t “fake” culture. 

 

Bryan says there are key ways to get buy-in from employees, including one thing you must do or risk losing the creative spark that will take your business to the next level. We talk about that, as well as...