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Lorenza Cocco’s career journey has taken her from the fast-paced world of global finance to the heart of her family’s 400-year-old legacy business, and she's here today to tell us all about her whirlwind life and career. After years in finance, Lorenza felt the pull of something more personal. She took a year to travel across Asia, volunteering in rural India with the Shanti Bhavan Children’s Project—a pioneering school providing world-class education to children from India’s lowest castes. There, she taught economics and commerce to high school students preparing for competitive college entrance exams. Today, she serves as Chief Operating Officer of La Bella. Drawing on her international business experience, she has been instrumental in steering the family enterprise into the future while honoring its extraordinary history.

Lorenza candidly talks about feeling like an imposter at work, jumping into new things, and listening to her body to guide her to her next step. We get into the intricacies of working with family, creating a legacy for her kids, and what "having it all" means to her. Overall, this conversation left me feeling so inspired, and I hope it will do the same for you! 

xx

Johanna

Find Lorenza on Instagram at https://www.instagram.com/goldenkokonutz/?hl=en
And La Bella Strings at https://www.labella.com/

Eat My Words Instagram: https://www.instagram.com/eatmywordsthepodcast/

Eat My Words TikTok: https://www.tiktok.com/@eatmywords_thepodcast