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Description

Craig Follett built Universe.com, a social marketplace for events, and sold it to Ticketmaster in 2015. 

Following the sale, Craig grew the business 30-fold and took the company global before leaving in 2019. He then found his calling in building Peggy.com, a secure marketplace for buying and selling investment-grade art. 

In this episode, Craig shares how and why he found his post-exit mission in making incredible art affordable to everyone. 

Discover more about Peggy: https://peggy.com/

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(00:00:00) Intro 
(00:01:11) Welcome 
(00:03:03) Post-Business Life and Feelings 
(00:03:46) Sabbatical Experiences and Growth 
(00:06:12) Creativity and Business Associations 
(00:07:42) Brainstorming New Business Ideas 
(00:08:37) Development of New Business Idea 
(00:09:16) Understanding the Art Industry and Seeing Opportunities 
(00:13:16) Motivations behind Starting a Business 
(00:16:54) Desire for Social Impact in Business 
(00:18:08) Purpose-driven Business Endeavor 
(00:19:29) Reflections on Money and Wealth 
(00:20:35) Sharing Success with Loved Ones 
(00:21:51) Following Motivation for Creativity 
(00:22:18) Money as a Resource and Scarce Time 
(22:52) Self Identity and Growth Reflection 
(23:48) Imposter Syndrome in Entrepreneurs 
(24:04) Separating Personal Identity from Business 
(26:03) Investment and Detachment in Business 
(27:12) Rediscovering Self Identity after Exiting Business 
(27:58) Moral Acceptability of Pursuing Self-Interest in Business 
(29:19) Personal Growth and Self-Improvement Plans 
(30:15) Relationship with Spirituality 
(32:00) The Transition from Entrepreneur to Employee 
(34:07) Alternative Investment and Art 
(34:56) The Impact of Art on Society 
(36:38) The Role of Suffering in Personal and Business Success 
(41:33) The Importance of Pleasure and Satisfaction 
(43:51) Future Plans for Peggy and Disruption in the Art Industry 
(00:45:41) Definition of Canon and Role of Auction Houses 
(00:46:39) The Use of Blockchain for Technology 
(00:47:38) Future Plans and Legacy 
(00:49:02) Discussion on Mental Health and Childhood