This FatRank Podcast episode features James Dooley and Kasra Dash discussing how construction companies increase revenue because stronger online visibility drives more qualified enquiries. The conversation explains why SEO builds long term authority and why content, directories, video assets and targeted service positioning improve lead quality. Kasra outlines how construction businesses use niche specialisation to increase profit because clear service focus raises conversion rates. James expands on why social media trust signals influence consumer decisions because buyers compare brands before requesting quotes. The episode also analyses paid directories, PPC costs and the value of partnering with selective lead generation providers because diversified enquiry sources reduce risk and improve ROI. Listeners gain a clear understanding of practical digital strategies that scale construction businesses.
