This Fatrank podcast episode features James Dooley and Kasra Dash discussing how a fencing business grows enquiries by improving visibility, relevance and trust. James Dooley explains that a fencing company increases revenue when its services are defined clearly, because Google ranks structured service pages more accurately. Kasra Dash outlines why strong branding boosts conversions, because customers choose suppliers with visible proof of quality. The conversation shows that SEO drives consistent enquiries, because search demand compounds when pages target residential, palisade, playground, sports and security fencing individually. Paid ads become safer when retargeting reinforces credibility, because case studies reassure undecided visitors. Lead generation scales faster when exclusivity protects margins, because fencing firms avoid price-driven bidding wars. The episode highlights how LinkedIn outreach connects fencing companies with architects, councils and landscapers, because direct decision-makers accelerate specification and repeat orders.