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#002 - Welcome to the Growth In Reverse podcast — in this episode, Chenell & Dylan cover the 12 most common mistakes they see newsletter creators making—and how to fix them.

Get the full list of mistakes and 75+ newsletter growth tactics here: https://growthinreverse.com/mistakes
Start collecting testimonials for free with Senja: https://growthinreverse.com/senja

KEY TAKEAWAYS

• Mistake #1: Poor Format & Content
• Mistake #2: Hiding your subscribe form
• Mistake #3: Too many other links
• Mistake #4: Unclear value
• BONUS Mistake: Not collecting social proof
• Mistake #5: Not sending a welcome email
• Mistake #6: Using the same welcome sequence for everyone
• Mistake #7: Ignoring social media
• Mistake #8: Not partnering with other creators
• Mistake #9: Not using lead magnets
• Mistake #10: Not thinking about revenue soon enough
• Mistake #11: Too many revenue streams (at first)
• Mistake #12: Promoting with sponsors & affiliates you don’t believe in

LINKS MENTIONED

• Alex Garcia's Optimized Onboarding Process
• Katelyn Bourgoin's Reverse Lead Magnet Strategy
• How Olly Richards earned $175,461 from a Google Doc
• Growth In Reverse PRO Community
• Check out all these mistakes here: https://growthinreverse.com/mistakes

FOLLOW ON SOCIAL

• Chenell: Twitter | LinkedIn | Bluesky
• Dylan: Twitter | LinkedIn | Bluesky

OUR NEWSLETTERS

• growthinreverse.com
• growthcurrency.net

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Thanks to Tim Forkin for editing these episodes.