In this candid fireside chat from Micromobility Europe 2025 in Brussels, Stewart Lyons, Co-CEO of Bird and Spin, sits down with James Gross, Co-Founder of Micromobility Industries, for a wide-ranging conversation on the past, present, and future of shared mobility.
Topics covered include:
- Bird's journey through bankruptcy and its turnaround strategy
- Why "rides" are the ultimate health metric for shared mobility
- What went wrong with the early Bird playbook—and how Bird Canada did it differently
- The state of the Canadian micromobility market (and why Toronto is still scooter-less)
- Consolidation, regulation, and who wins the race for market share
- Hardware innovation, e-bike dominance, and what's next for Bird/Spin
- The real role of Uber, Lyft, and Waymo in the mobility ecosystem
- Is Bird still the "Kleenex" of micromobility?
🚲 Stewart shares hard-won lessons, future ambitions, and why Bird believes the best is yet to come.
Recorded live at Micromobility Europe 2025 — the premier event for light electric vehicles and future urban transportation.
Learn more at www.micromobility.io
