Colleen Schnettler, founder of HelloQuery, joins me for a wide-ranging discussion around the question of choosing the right product idea to commit to as an entrepreneur.
Brian and Colleen recorded this conversation on November 17th, 2023.
- (00:00) - Colleen Schnettler
- (01:02) - Twitter, Conference, and Podcast friends!
- (02:44) - Transitioning between between ideas
- (03:29) - Joining TinySeed
- (04:28) - the ZipMessage to Clarityflow story (as of Nov 2023)
- (15:55) - Emotional Runway
- (17:20) - Choosing a product idea
- (21:07) - Converting a service into a SaaS
- (25:34) - Riding a wave
- (29:31) - Evaluating potential ideas
- (33:05) - Validating ideas before building
- (40:34) - Audience growth vs. not
- (44:41) - What are you optimizing for?
- (50:05) - Survivorship bias
- (51:43) - Looking back on mistakes
- (54:04) - Shipping tiny ideas
